Genius International srl
Genius International Srl
Via Pagliano, 35
20149 Milano - Italia
C.F. P.IVA: 03514810963
Reg. Imp. Milano: 03514810963
REA: MI - 1680125
Cap. Soc. 10.000€

Intima Asia

Retail

Pin-Up Stars (Italy)

19 October 2017

On the 13th of April 2017, the famous beachwear brand opened its flagship store in the heart of Milan’s fashion quarter.

We love the bright rich color palette, unique shapes and exclusive symbols, which embody the uniqueness of Pin-Up Stars. Jerry Tommolini, the founder, designer and spirit of the brand personally designed the furniture and elements of the boutique's decor. Furniture and finishings made of shiny golden plexiglass are used to play with reflections while bright colorful graphics capture the brand’s glamourous, sexy yet ironic mood.  We see this come to life throughout the three collections Pin-Up Stars, Agogoa and Poisson d’Amour by Chiara Biasi, all displayed in store either on hangers or as part of a complete look from the current season!When choosing the location for their latest boutique, Jerry Tommolini and Alessandra Clò opted for the bustling Via San Pietro all’Orto, in the very heart of Meneghino, the city’s luxury shopping quarter. This was a natural choice as well as a strategic one. This move is part of a retail expansion that aims to infiltrate not only the fashion world's key destinations but also the most fashionable swim tourist hotspots both in Italy and abroad. This strategy has seen notable development in 2017 as the brand have opened boutiques in Forte dei Marmi on the 25th March, and then in Ibiza on the 15th April. The new Pin-Up Stars boutiques will join the other stores in outstanding locations such as Saint Tropez, Golfo Aranci, and Mykonos.

Sales Area: 50m2
Among the Brands Offered
Beachwear: Pin-Up Stars, Agogoa, Poisson d'Amour by Chiara Biasi

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