Culottes (France)

❤ We love this apartment-boutique, located in a restored building from the end of the 18th century. At Culotte, the store’s complete lingerie offer is not on display; rather, in an exclusive bespoke setting, key pieces are laid out and the rest are brought to each visitor on an individual basis. The highly personalized experience begins on the ground floor, in a large welcoming room used for receiving the client, taking her measurements and identifying her morphology and needs. She is then led upstairs to one of the boutique’s private lounges, graced by parquet flooring, a marble fireplace, antique furniture and Napoleonic period decor. It is here, surrounded by elegant architecture in a space carefully arranged by Farida with the help of local craftsmen, that the customer benefits from a truly tailor-made service: presented with a selection of products that meet her requirements alongside professional advice from the staff, she can immerse herself in this ideal, if unusual, shopping session, complete with coffee, tea and a newspaper! Ever available and attentive, Farida Serradj does not hesitate to visit her clients personally when necesary. She remains convinced that there is no better way to sell lingerie, and intends to apply her concept to additional ventures. To be continued!

Sales area: 60m2
Among the brands offered:
Lingerie: Andres Sarda, Wacoal, Marie Jo, Marie Jo L’Aventure, Ambra, PrimaDonna, Skiny, Cadolle Nightwear and Loungewear: Marjolaine, Pluto Knitwear: Lisanza, DanaPisarra Shapewear: Wacoal Hosiery: Wolford Swimwear: PrimaDonna, Nicole Olivier, Andres Sarda, Marie Jo Accessories: Cadolle Menswear: Hom, Skiny