Genius International srl
Genius International Srl
Via Pagliano, 35
20149 Milano - Italia
C.F. P.IVA: 03514810963
Reg. Imp. Milano: 03514810963
REA: MI - 1680125
Cap. Soc. 10.000€

Intima Asia

Retail

Birdies Panties and Swim (USA)

27 May 2019

What began as a pop-up Valentine’s Day art installation in 2003 has since blossomed into a robust and profitable multi-brand boutique that remains true to its vibrant and creative roots.

The store’s owning and operating duo are a retail dream team: Peregrine Honig, an internationally collected artist, is a master of interlacing fashion and fine art, while Alexis Burggrabe brings her financial savvy to the Kansas City store’s profitability.
❤ We love the boutique’s unexpected bohemian charm and vivid color palette. Hand-printed wallpaper, ombré silk velvet curtains and custom-made ironwork stand out as the finest features of the store. Exposed historic paint layers and architectural touches add rare character, solidifying the space as a living work of art. Products ranging from large international labels to small, independent designers are displayed in lavish wooden cabinets made from antique candy cases and scientific library drawers. Birdies’ clientele also benefit from the staff’s personal care – returning customers’ sizes and preferences are kept on file – and the shop is open even after-hours to host live music events and theatrical productions. Indeed, the store never wanders far from its cultured origins, allowing its staff of mostly art students to recontextualize lingerie pieces for impactful window displays. From the horseshoe hanging above the entrance to the eponymous little bird motif, the store is filled with well-considered touches that are at once refined and authentic.

Sales area: 55m2

Among the brands offered:
Lingerie Lonely Lingerie, Simone Pérèle, Else, Samantha Chang, Le Mystère Wacoal, Panache, Elomi, Freya, Fantasie, Paloma Castile, Amoralle, Lou, Maison Lejaby, Bordelle, Lou, ID Sarrieri, Blush Nightwear & loungewear Clo, Simone Pérèle, Helen Sanchez, Harlow & Fox, Dear Bowie, Juana d’Arco, Arianne, Samantha Chang, Body Bark, Salua Hosiery Tabbi, Maison Close, Pretty Polly, Gerbe, Foot Traffic Swimwear Lenny Niemeyer, Solid & Stripe, Wild Fox, Vitamin A, Huit, OYE Menswear Wood, Juana D’Arco, Candy Factory


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