Genius International srl
Genius International Srl
Via Pagliano, 35
20149 Milano - Italia
C.F. P.IVA: 03514810963
Reg. Imp. Milano: 03514810963
REA: MI - 1680125
Cap. Soc. 10.000€

Intima Asia

Retail

Babochka (Russia)

11 September 2018

Alexandra Stashukova opened her very first lingerie store, Babochka, in 2012, and today the young businesswoman owns two stores in Vladivostok: in Evropeysky Passage and Druzhba shopping malls.

但她并未就此止步;Alexandra 还亲自参与策划了自己门店的营销活动(包括组织自己的专业摄影团队)以及通过社交媒体实施销售策略,后者帮助她接触到俄罗斯乃至世界各地的受众,从而将产品销往全球各地。 我们喜欢 Alexandra 所采用的现代化经营方式,尤其是门店的设计。门店的装饰风格很适合由年轻女性顾客组成的客户群。纯白的亮面家具及地板相映成趣、钢制挂杆和黑色收银台相得益彰——干净、简单的美学风格衬托出店内陈列的系列产品,为顾客打造最佳购物体验。来自知名欧洲品牌的产品按照风格和颜色之分悬挂在墙上,而最具吸引力的款式则井然有序地摆放在由玻璃密封的陈列桌上。为给消费者提供更多穿搭灵感,精品店的平板电视不间断地播放着最新的内衣和沙滩时装秀。另一个饶有趣味的细节就是贴着 Instagram 标签的镜子,客户可以用它在店内自拍并立即将照片上传至 Instagram。门店还为顾客的同行者或家人设立了舒适的等候区,细致周到周到的服务员将随时为他们送上咖啡。如果顾客的购物金额超过 10,000 卢布(或 130 欧元),将有资格获得优先购买卡;最忠诚的顾客还会收到精品店从各式产品中挑选出来的礼物。

Sales Area: 45 м2

Among the Brands Offered:
Lingerie:
Simone Pérèle, Pleasure State, Wacoal, Oryades, Marie Jo, Primadonna, Dita Von Teese, Maison Close, Chantelle, Passionata, Opaak, Wonderbra, Ambra, DKNY, LOU, Triumph, Sloggi, Luna, Nina Von C, Sloggi, Chantelle Loungewear: Mey, Calida, Free Vogue, Taubert, Triumph, DKNY, Gattina, Le Chat, Luna di Seta, Marjolaine Shapewear: Wacoal, Janira, Simone Pérèle, Triumph, Spanx Hosiery: Falke, MaxMara, Pierre Mantoux Beachwear: Seafolly, Antigel, Roidal, Hateya, Pain de Sucre, Shan, DnuD, Iodus, Morgan, Watercult, PHO Sportswear: Seafolly, DKNY, Falke Men's Underwear: Ceceba, Götzburg, Baldessarini, Mey, Calida

Copyright 2024. All rights reserved - Terms

Privacy Policy - Cookies